When you picture spring, I bet you see purple fields of lavender. Spring is coming and it’s time for the smell of lavender to fill your soul. If you’re thinking about a new scent for your spring collection, a lavender-scented candle is the answer. Its amazing, calming fragrance and variety of benefits makes it THE choice for a spring candle.
We can go on and on about the beautiful scent of lavender and its benefits…it reduces stress and anxiety (and makes you smile), which is why it’s a popular choice for aromatherapy and relaxation. By adding lavender-scented candles to your candle collection, you’re offering your customers a way to unwind and relax in the comfort of their own homes.
The benefits don’t stop there. Lavender is a readily available and affordable fragrance, making it a cost-effective choice for candle makers. And it pairs AMAZINGLY with other fragrances (think earthy or citrus) to make your unique (possibly signature) scent.
Key Takeaways
- The scent offers a calming, relaxing fragrance that is ideal for spring.
- The popularity of lavender in the beauty and wellness industries can make it a valuable addition to your product line.
- It’s an affordable scent that pairs well with other fragrances (hello signature scent).
Ahhh the Scent of Lavender
Spruce up your spring line (or start one) by making a lavender-scented candle. For centuries, the unique scent of lavender has been enjoyed for its therapeutic properties. Here are a few reasons why lavender-scented candles are a great addition to your collection.
Just Breathe
Lavender has a calming effect on the mind and body, often used to reduce stress and anxiety. This soothing scent help you relax and unwind after a long day. By lighting a lavender-scented candle, you create a calming atmosphere in your home. Yes, please.
Nothing Says Springtime like…
Beautiful purple fields of lavender scream springtime. This fresh and floral scent is arguably THE scent during the spring months. By making a lavender-scented candle, you bring spring into your home.
Marketing Benefits
In addition to its popular scent, think about the ways you’re able to market the heck out of its benefits. If you’re trying to increase sales and attract new customers, adding a lavender-scented candle to your spring collection is a fantastic move. As a must-have fragrance in the beauty and wellness industries, lavender-scented candles are a go-to for consumers. By offering a unique, high-quality product, you will set your brand apart from the competition and help build a loyal customer base.
Trend Appeal
This timeless scent has been used in beauty and wellness products for centuries. It’s a classic scent that never goes out of style, making it a beautiful choice for your spring candle collection. Plus, lavender is a popular scent in the wellness industry, which is a growing trend that shows no signs of slowing down.
By adding a lavender scented candle to your collection, you’re tapping into a trend that appeals to a wide audience.
Consumer Demand
Consumers are increasingly looking for natural products, which is another reason why a lavender-scented candle is a great addition to your collection. Lavender’s natural scent often associated with relaxation and stress relief, making it a popular choice for candles.
By using natural ingredients and promoting the benefits of lavender, you can appeal to consumers who are looking for products that are good for their health.
Lavender is also a versatile scent that can be used in a variety of products. You can create a whole line of lavender-scented products, from candles to bath bombs to room sprays (I think lavender sachets are a good idea, too).
By offering a range of lavender products, you can appeal to a wider audience and increase your sales.
What are you waiting for? It’s decided, a lavender-scented candle is your newest addition to your spring collection. It’s a classic scent that appeals to a wide audience, and it offers several marketing benefits that can help you increase sales and attract new customers.
Where do you find lavender scents?
As always, make sure to buy your lavender scents from a reputable candle supply company. Here are some to try:
Candles and Supplies
Lavender Collection Sampler
“This collection is comprised of five 1 oz. sample size lavender themed fragrances! Enjoy the scents of Lavender, Lavender & Fresh Herbs, Lavender & Lemongrass, Lavender Thyme and Lavender Vanilla.”
This I definately want to try!
Candle Science
Lavender Embers Fragrance Oil
“Mysterious and calming, Lavender Embers fragrance oil evokes the feeling of being surrounded by fresh greenery while whispers of lavender smoke dance around you. Camphorous top notes complement a heart of lavender and clary sage, while a touch of smoke, cedar, and herbaceous patchouli bring to life the ethereal scent of burnt lavender.”
The Flaming Candle
Black Amber and Lavender Fragrance Oil
“Exotic Egyptian amber and elegant French Lavender create the heart of this rich and comforting fragrance. Hints of tonka bean and myrrh conform to add sophistication, creating the ideal balance of sweet floral and warm earthy notes.”
Now that you’re adding a lavender-scented candle to you spring collection, I hope these give you an idea of what where to start. So, which one will you try?
